Profit Margin Calculator

Calculate net profit margin after fees, shipping, and product costs.

Margin formula

Net profit = revenue - fees - costs

Profit margin = net profit / revenue

Use real fee data

The most accurate margin estimate comes from using the platform calculator that matches where you sell.

More margin guidance and tools

Common margin mistakes

  • Ignoring processing fees or fixed per-order costs.
  • Forgetting fulfillment or shipping label expenses.
  • Using a different fee base than the platform applies.
  • Comparing margin without the same order inputs.

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FAQ

What is profit margin?

Profit margin is net profit divided by revenue. It shows how much of each sale you keep after fees and costs.

What costs should I include?

Include platform fees, payment processing, shipping costs, and product cost (COGS). Add ads or fulfillment if they apply.

More questions (2)

Is margin different from markup?

Yes. Margin is profit divided by revenue. Markup is profit divided by cost.

How can I improve my margin?

Test higher prices, reduce costs, or choose a platform with lower effective fees for your category.